Earth Day at DuBrul: Where Quality Meets Sustainability

At Côte Bonneville, Earth Day is more than just a date on the calendar—it’s a reflection of how we live, farm, and think about the future every day. As a multigenerational family winery, we’re not just growing grapes for the next vintage—we’re cultivating a vineyard for the next generation. Long-term thinking is woven into every decision we make, from preserving soil health to investing in the tools that help us use water more wisely. Sustainability isn’t a separate program here—it’s the foundation of everything we do.

One of the most joyful reminders of that philosophy is our pheasant release program. We have released hundreds of baby pheasants into the vineyard as part of a broader commitment to increasing biodiversity. These beautiful birds bring balance to the ecosystem and a little extra life to the vines. The vineyard is our playground—not just for us, but for all the creatures that call DuBrul home. And when the vines are surrounded by a healthy, thriving environment, they respond in kind—with resilience, balance, and exceptional fruit.

New technologies are helping us take that stewardship even further. Our recently installed electronically controlled irrigation valves allow us to manage water with incredible precision, ensuring that each vine receives exactly what it needs—no more, no less. We’ve also made improvements to our pond to increase its water-holding capacity, ensuring we can store and use this precious resource wisely while maintaining a diverse habitat for birds, insects, and aquatic life. It’s just one more way we align quality with conservation.

Responsible resource management is part of our daily rhythm at DuBrul. No-till farming preserves soil structure and reduces erosion. Cover crops of native plants build biodiversity. And everything we do in the vineyard is guided by the belief that great wine is only possible when the vineyard is in balance. We are fortunate to farm a site as special as DuBrul—and we take seriously the responsibility of protecting it for decades to come.

This Earth Day, we invite you to raise a glass of wine that reflects more than just fantastic flavors—it also reflects values. At Côte Bonneville, we’re proud to make wines that express a world-class vineyard, and also honor the land from which they come. Drink something you can feel good about drinking—today and every day.